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Top tips for growing a small business in 2018

Despite the January blues, new research has revealed that entrepreneurs feel confident about growing a small business in 2018.

The positive outlook was equal across England and Wales with only 6 points in-between the area who are most confident about growth, the South West (57 per cent), and the least confident area, the North East (51 per cent).

The most confident group of small business owners are the under 25’s, with 65 per cent saying they felt optimistic about growing a small business in 2018. On the other hand, business owners over 55 were the least confident about their business growth. The survey also showed that the main priority for small business owners in 2018 is to increase their sales and customers.

We have outlined key areas to focus on to help you boost your sales and grow your customer base.

Understand your customers

Review the sales techniques you are using to see if you can improve specific areas. Spend time to get to know your customers as firstly, providing excellent customer service helps to boost your sales and secondly, understanding your customers can help with your marketing strategy because you will know exactly who you are targeting.

Keep things fresh

Introduce new products and enhancements throughout the year, this will help to keep things fresh and retain your customer’s interest whilst also attracting new customers. Make yourself a cultural calendar for the year, this can include seasonal holidays, key events nationally/locally and industry specific events. You can link your product launches or make key changes to your business to correlate with these events and create an exciting campaign around them.

Manage your cash flow

If you’re looking to grow a small business throughout 2018 you need to make sure you keep an eye on your cash flow. Rapid growth can lead to serious cash flow issues if you don’t closely forecast and monitor your income and outgoings. If you’re seeking investment to grow a small business, a cash advance is perfect for boosting your cash flow.

Quick Capital provide a simple finance solution. The application is easy and you can receive funding in as little as three working days.

For more information visit or get in contact with one of our advisors on 0800 3777 402 to see how much finance you can raise.


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